– Experiential Activations - Rachel Cho Floral Design: Luxury Florist NYC

Experiential Activations

Enjoy your event experience with luxury, bespoke floral activations

Burberry’s spring luncheon

Hosted at the historic Stone Mill in the New York Botanical Garden, Burberry’s spring luncheon was a tastefully curated, invite-only affair combining luxury fashion and blooming nature. Attended by high-profile guests and beautifully documented online, the event with Emily Ratajkowski and other names tapping into floral elegance aligned perfectly with Burberry’s seasonal aesthetic.

Burberry’s spring luncheon

Bucherer

Vibrant, multicolored blooms intentionally mirror Bucherer’s “Rainbow” collections through tiered installations, flower-filled carts, and stem vases placed inside display cases. The florals were installed around watch and jewelry cases to accentuate pieces with subtle pops of color — combining aesthetics of luxury and nature.

Bucherer

Hilton

Hilton introduced its upcoming immersive guest experiences and new loyalty features, sharing research on event and meeting innovations through its “Meetings Maximizer” and “World’s Most Welcoming Events” initiative, highlighting evolving attendee preferences.

Hilton

Flower Crown Influencer Event

Adding floral activities to an event becomes an instant hit and crowd pleaser. This flower cluster customizing booth was the big hit at this influencer event, where it made for the perfect selfie stories and in-feed Instagram posts. The semi-premade customizable pieces is the perfect conversation starter swarming with influencers for their cute floral hair accessory.

Flower Crown Influencer Event

Rachel Cho Floral Design Flower Cart

The Core Club Flower Class

Rachel Cho hosted a floral arrangement workshop at the residence of the Core Club which was a fun, creative and hands-on class designed for individuals interested in learning the art of arranging flowers. Participants were guided by Rachel Cho. They were taught various techniques like, cutting, picking the flowers and arranging flowers into beautiful bouquets and centerpieces, providing attendees with the knowledge and confidence to create stunning floral designs. Perfect for beginners and enthusiasts alike, these workshops include all necessary materials and tools, allowing participants to focus on honing their craft and enjoying the therapeutic process of working with flowers.

The Core Club Flower Class

Glendalough Distillery

Based in Dublin, Ireland we worked with this craft luxury spirits brand to create botanical decor using elements native to the Wicklow Mountains and featured in the whiskey and spirits.

Glendalough Distillery

Based in Dublin, Ireland we worked with this craft luxury spirits brand to create botanical decor using elements native to the Wicklow Mountains and featured in the whiskey and spirits.

Floral Meets Fashion

Flowers and Fashion have always played hand in hand. Whether we are designing fashion headdresses for fashion shows, or participating in the globally traveling flower art competition and show.

Floral Meets Fashion

Flowers and Fashion have always played hand in hand. Whether we are designing fashion headdresses for fashion shows, or participating in the globally traveling flower art competition and show.